UNIVERSITY’S CHALLENGES ARE A HIT WITH VOLUNTEERS
Housing some of the most valuable and irreplaceable artefacts in Britain, University of Cambridge Museums is a heritage group like few others.
With eight widely different museums and a botanical gardens, all operating in a semi-autonomous manner and tied to one of the world’s greatest universities, UCM has a history of working closely with local communities in innovative ways.
It was following in this tradition that UCM began working with Tickbox Marketing’s Volunteer Makers team a few years ago, unveiling a new volunteering platform driven by Volunteer Makers tech in its website last year.
“Volunteer Makers gave our institutions a joined-up approach, while allowing each museum to set its own challenges and adapt things to its own needs – it isn’t a prescriptive ‘one size fits all’ approach,” explains Nikki Hughes, UCM’s Opening Doors project co-ordinator.
Nikki has championed the Volunteer Makers system at UCM and as familiarity grew with the concept, it is now used by most of the institutions to engage and inspire volunteers and manage their tasks.
UCM now has over 1000 Volunteer Makers, from all walks of life, and these helpers interact with its museums in a variety of ways.
“For some it’s completing a challenge that may only take an hour or so, for others it is helping with a specific task for a day, while others take up front-of-house duties on an ongoing basis,” Nikki notes.
“From our point of view, Volunteer Makers has been a great boon in managing the administration of this. In the past, we might have had bits of paper flying about between museums whereas now its digital, its measurable and we can track precisely,” she adds.
The Covid-19 lockdown has meant UCM’s institutions have had to get inventive in its challenges – but as could be expected – it has risen to the challenge.
Volunteer tasks could be as diverse as recording nature sounds from their own gardens, to getting involved in the Museum Remix project – a way in which the public could get involved in reinterpreting USM’s artefacts, and help redesign displays and layout.
As the doors to the various collections begin to open up again, Volunteer Makers has helped recruit volunteers to work in front-of-house roles, in outreach work and to run specialist tours.
“Volunteer Makers has made filling these roles so much easier and just as importantly it has allowed us to keep the public engaged with us while the lockdown kept doors closed,” Nikki says.
“We wanted to keep the community engaged with and interested in UCM and Volunteer Makers has been an invaluable tool for doing this,” she concludes.